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Recent programmes across beauty, fashion and lifestyle — what we did, and what changed. Every figure below is one we reported to the client.
Recent programmes across beauty, fashion and lifestyle — what we did, and what changed. Every figure below is one we reported to the client.
(06) Six recent engagements
(06) Six recent engagements
2025–26
01
Press & media relations
Lumene Copenhagen
The Copenhagen skincare house came to us with one hero launch and a quiet name in the UK. We built the season around it — press strategy, pitching and a press office that answered same-day.
180+ pieces of coverage across six months
Placements in Vogue, ELLE and Monocle
Hero SKU sold out within three weeks
Read the full story →
01
Press & media relations
Lumene Copenhagen
The Copenhagen skincare house came to us with one hero launch and a quiet name in the UK. We built the season around it — press strategy, pitching and a press office that answered same-day.
180+ pieces of coverage across six months
Placements in Vogue, ELLE and Monocle
Hero SKU sold out within three weeks
Read the full story →
02
Events & showroom
Maison Sage
A young Paris fragrance house with no press history and a first collection worth smelling. We ran a four-day showroom week around fashion week — invitations, staging and the follow-up that turns visits into coverage.
Forty editors through the room in four days
Twelve features in the following quarter
Stockist enquiries from three countries
Read the full story →
02
Events & showroom
Maison Sage
A young Paris fragrance house with no press history and a first collection worth smelling. We ran a four-day showroom week around fashion week — invitations, staging and the follow-up that turns visits into coverage.
Forty editors through the room in four days
Twelve features in the following quarter
Stockist enquiries from three countries
Read the full story →
03
Talent & partnerships
Kin Botanicals
Kin wanted creators who would still be talking about the brand a year on. We replaced one-off gifting with twelve long-term partnerships — each one contracted, briefed and measured against the same goals.
Twelve partners retained across the year
2.4m combined organic reach per launch
Cost per engagement cut by half
Read the full story →
03
Talent & partnerships
Kin Botanicals
Kin wanted creators who would still be talking about the brand a year on. We replaced one-off gifting with twelve long-term partnerships — each one contracted, briefed and measured against the same goals.
Twelve partners retained across the year
2.4m combined organic reach per launch
Cost per engagement cut by half
Read the full story →
04
Brand strategy
Atelier V
A decade-old accessories label with strong product and a story that had gone quiet. We repositioned the house — narrative, messaging and a press relaunch built to carry the new line.
Retail doors doubled within a year
First profile pieces in a decade
Wholesale margin up nine points
Read the full story →
04
Brand strategy
Atelier V
A decade-old accessories label with strong product and a story that had gone quiet. We repositioned the house — narrative, messaging and a press relaunch built to carry the new line.
Retail doors doubled within a year
First profile pieces in a decade
Wholesale margin up nine points
Read the full story →
05
Digital & social
Sora Wellness
Sora’s feeds looked like everyone else’s. We rebuilt the digital voice around practitioner-led content, slowed the posting rhythm and let the community do the convincing.
Engagement rate tripled in one quarter
Newsletter list grew fivefold
DTC revenue up 60% year on year
Read the full story →
05
Digital & social
Sora Wellness
Sora’s feeds looked like everyone else’s. We rebuilt the digital voice around practitioner-led content, slowed the posting rhythm and let the community do the convincing.
Engagement rate tripled in one quarter
Newsletter list grew fivefold
DTC revenue up 60% year on year
Read the full story →
06
Founder profile
Edit London
A founder every editor liked and no reader knew. We built the profile behind the brand — commentary, panels and the interviews that make a person the story.
Columns in two national titles
Keynotes at three industry events
Inbound partnerships replaced outbound pitching
Read the full story →
06
Founder profile
Edit London
A founder every editor liked and no reader knew. We built the profile behind the brand — commentary, panels and the interviews that make a person the story.
Columns in two national titles
Keynotes at three industry events
Inbound partnerships replaced outbound pitching
Read the full story →
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seen
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An independent communications studio for beauty, fashion and lifestyle brands. Senior-led, deliberately small, working with clients worldwide.
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© 2026 SEEN Studio Ltd. All rights reserved.
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the newsletter
Launches, coverage worth reading and notes from the studio — once a month.
One email a month. Unsubscribe any time.
seen
studio
London — Paris
SEEN Studio Ltd
An independent communications studio for beauty, fashion and lifestyle brands. Senior-led, deliberately small, working with clients worldwide.
inquire@seenstudio.com
© 2026 SEEN Studio Ltd. All rights reserved.
Privacy policy
the newsletter
Launches, coverage worth reading and notes from the studio — once a month.
One email a month. Unsubscribe any time.
seen
studio
London — Paris
SEEN Studio Ltd
An independent communications studio for beauty, fashion and lifestyle brands. Senior-led, deliberately small, working with clients worldwide.
inquire@seenstudio.com
© 2026 SEEN Studio Ltd. All rights reserved.
Privacy policy